BAEKHYUN to Make Special Singapore Appearance for POLA’s New Eye Cream Launch

BAEKHYUN is heading to Singapore for a special appearance with Japanese luxury skincare brand POLA on 19 October, marking the launch of its new B.A 7th EYE ZONE CREAM.

The EXO member and solo singer will attend an exclusive media launch at Zouk Singapore from 7PM, where POLA will introduce its latest eye care product. Following the event, BAEKHYUN will make a second appearance at the POLA counter in Takashimaya Shopping Centre at 8:30PM, giving fans another opportunity to catch a glimpse of the star.

The launch puts the spotlight on POLA’s latest addition to its B.A skincare line. Developed following more than five decades of eye zone research, the B.A 7th EYE ZONE CREAM features the brand’s 3D Eye-Bandage Formulation, designed to help improve the appearance of firmness around the eye area, including the eyelids and under-eye bags.

Fans also have a chance to win exclusive rewards ahead of BAEKHYUN’s visit. From 13 to 18 October, customers who purchase the B.A 7th EYE ZONE CREAM at POLA Takashimaya D.S can participate in a Lucky Dip for a chance to win one of five BAEKHYUN-signed Polaroids or one of 20 passes to the launch event. The promotion is available while stocks last, with terms and conditions applying.

With two scheduled appearances in Singapore, BAEKHYUN’s visit brings together K-pop star power and POLA’s latest luxury skincare launch, giving fans a chance to be part of the brand’s special event.