Skechers, The Comfort Technology Company™, has teamed up with regional brand ambassador and K-pop icon Cha Eun-woo for an exclusive apparel collaboration, launching today, July 14, 2025. This limited-edition unisex collection, "Signed with Love, Cha Eun-woo," marks the third year of their partnership and serves as a deeply personal tribute from Cha Eun-woo to his fans ahead of his upcoming military enlistment. 

The collection features Cha Eun-woo's handwritten name as a symbol of connection, infused with his effortless charm and intimate bond with his fanbase. Each piece is designed as a sentimental keepsake, offering fans comfort, closeness, and a tangible reminder of their bond during his time away from the spotlight. Cha Eun-woo personally selected the colors and oversaw thoughtful design details, making this collection a heartfelt send-off. 

The range includes a Unisex Woven Jacket, priced at RM309, and a Unisex Knit Short Sleeve Tee, priced at RM99. Both items are available in two colorways: "Black Beauty" and "Snow White." The woven jacket, made from 100% lightweight polyester, features clean lines, subtle contrast stitching, and Cha Eun-woo's handwritten name delicately printed on the chest. The short sleeve tee, crafted from a soft, breathable cotton and polyester blend, showcases a minimalist front design with the Skechers x Cha Eun-woo logo rendered in a typeface of his name. 

Adding to the exclusivity, each apparel item comes packaged in a special Skechers x Cha Eun-woo storage bag. These collectible bags, available in black or white to match the purchased item, feature a whimsical Skechers logo illustrated with doodles personally drawn by Cha Eun-woo, alongside his handwritten name. 

As an exclusive gift-with-purchase, Skechers is also releasing  limited edition Cha Eun-woo photocards. From July 14 to August 13, 2025, customers will receive one random photocard (from a set of three designs) with any purchase from the collection. Fans who purchase both the tee and jacket will unlock the full set of three photocards, which will be packaged in a purple hardcover sleeve featuring the Skechers x Cha Eun-woo logo. These exclusive photocards are a must-have for fans looking to add to their K-pop collection or cherish a memory of Eun-woo's time with Skechers. 

The Skechers x Cha Eun-woo Collection is now available at selected Skechers concept stores, including Pavilion Bukit Jalil, Pavilion KL, Suria KLCC, The Exchange TRX Mall, and 1 Utama Shopping Centre, among others.